Adventure Travel

Flywire Research Illuminates Path to Enhanced Hotel Revenue Through Workflow Optimization

2025-09-23

A comprehensive study by Flywire Corporation indicates that optimizing payment and contract management processes within hotel operations is crucial for elevating guest satisfaction and driving financial growth. The research underscores how modernizing these workflows can lead to a significant reduction in financial losses from chargebacks, improve employee retention by alleviating manual burdens, and foster stronger customer loyalty through more efficient service delivery. This strategic shift towards automated systems is presented as a vital blueprint for hotels seeking to enhance their market position and operational efficiency.

Detailed Report: Revolutionizing Hotel Operations for Peak Performance

On September 23, 2025, Flywire Corporation, a prominent global entity specializing in payment enablement and software solutions, released groundbreaking research that offers a clear strategy for hospitality enterprises to bolster their financial performance. The study, derived from an extensive survey involving more than 300 General Managers and Event Directors across leading multinational hotel chains equipped with event facilities, meticulously examines the intricate relationship between payment and contract handling and its direct influence on guest satisfaction and revenue generation.

Colin Smyth, Flywire's Senior Vice President and General Manager of Travel, articulated that archaic payment infrastructures are actively diminishing hotels' earnings. He emphasized that the company's findings unequivocally demonstrate that modernizing these processes is not merely about recouping lost income; it is fundamentally about enriching the customer journey and cultivating enduring loyalty, which in turn secures a formidable competitive edge. The report, titled 'The blueprint for stronger hotel performance: How leaders can maximize revenue with better workflows and simpler payments,' delves into how efficient, automated systems can mitigate common operational pitfalls, thereby maximizing profit margins and enhancing overall business health.

A critical revelation from the research is the persistent challenge hotels face with chargebacks. A staggering 65% of surveyed professionals reported monthly losses exceeding $2,500 due to chargebacks, with over 30% losing more than $5,000. These figures highlight a significant drain on resources, often exacerbated by the time-consuming nature of disputing such claims, leading 83% of respondents to identify chargebacks as a major problem and 58% to abandon fighting them altogether. Moreover, 80% of hotel leaders believe that streamlining chargeback management could significantly reduce staff turnover, addressing a crucial human resources issue within the industry.

The appetite for technological advancement is palpable among hotel management, with 94% of GMs and Event Directors agreeing on the necessity of streamlining payment procedures to eradicate inefficiencies. Employees dedicating excessive hours to chasing payments (71%), managing reconciliations and chargebacks (74%), calculating processing fees (68%), and inter-departmental communication regarding payments (61%) were frequently cited issues. Manual entry of customer card information into multiple systems by 65% of respondents further underlines the need for integrated solutions. Additionally, 67% indicated that the process of securing deposits post-contract issuance is unduly slow, suggesting a broader need for pre-payment workflow improvements.

The impact of internal operational complexities on guest experience is widely acknowledged. Eight out of ten respondents expressed concern over losing customers and deposits due to inefficient payment processes. An overwhelming 97% are convinced that digitizing the payment experience would significantly elevate customer satisfaction, and 95% believe enhanced deposit handling would better serve event and meeting clientele. Desired improvements include secure payments with encryption and fraud detection (30%), more intuitive automation (26%), real-time transaction capabilities (24%), and the acceptance of diverse payment methods (12%), reflecting a clear demand for greater flexibility and security.

Ultimately, the report concludes that automating manual payment processes is a direct route to recuperating lost revenue. With 77% of sales teams reporting revenue loss from uncollected deposits, and 61% regularly experiencing unpaid deposits due to inefficiencies, the financial implications are severe. Over half of the respondents acknowledged losing 3-5% of revenue monthly, with nearly 20% losing 6-10%. By transitioning to automated systems, hotels can ensure timely and accurate payment collection, thereby minimizing revenue leakage.

Furthermore, increased efficiency contributes to reducing staff turnover, which 73% of respondents identified as a problem impacting service quality and customer loyalty. Replacing laborious manual tasks with automated solutions allows staff to focus on high-value guest interactions, fostering creativity and improving job satisfaction. Half of the hotel leaders believe that reducing turnover could boost revenue by 6% or more, emphasizing the dual benefit of operational efficiency on both human capital and financial outcomes.

Reflections on the Future of Hospitality Management

This comprehensive research from Flywire provides invaluable insights into the critical juncture facing the hospitality industry. It's a stark reminder that in an increasingly digital world, traditional, manual processes are no longer just inefficient—they are actively detrimental to a hotel's bottom line and its most valuable asset: its guest relationships. The emphasis on integrated, automated payment and workflow systems is not merely a suggestion for incremental improvement but a foundational requirement for sustainable growth and competitive differentiation. Hotels that embrace these technological shifts will not only optimize their financial health but also cultivate a more engaging and satisfying experience for both their guests and their employees, thereby securing a resilient future in a rapidly evolving market.

more stories
See more